Reputation is the important key factor for every bitcoin exchange. Since the exchanges operate a large number of financial investments, it needs to have strong reputation and security concerns.
To build up the reputation score, exchanges have to support the wide range of cryptocurrencies, offering competitive transaction fees, ACH transfer, Streamlined interface, Security guidelines, Insurance protection, offline trade, and OTC trading.
You can see in this blog on how to build the reputation and increase users in BTC exchange. ->https://sellbitbuy.net/blog/posts/How-to-increase-users-in-Crypto-Exchanges?-